Dubai, UAE - 17 Dicembre 2008
Bell & Ross an Obvious Winner in Race Against TimeBell & Ross watches was a clear winner in Race Against Time on the race tracks of Dubai Autodrome as the media frenzy looked on in awe. The latest collections, from the BR01 Chronograph Titanium Pro to the BR02 Chronograph of the Diving collection, were immaculately displayed as guests mingled in the UP VIP Suite with views of the Bell & Ross Radical race cars zipping by below. Special guest, Carra Sutherland, PR Director at Bell & Ross illustrated the powerful identity and evolution of the brand through its professional values of Sky, Land and Sea as the embodiment of watches of timeless design.
From the cockpit to the wrist, Ms. Sutherland highlighted the BR01, launched in 2005, an aeronautical instrument inspired from the dials of the aeroplane cockpit that revolutionized the Bell & Ross design and brand image.
The BR01 Tourbillions, with their complicated mechanisms developed by Bell & Ross themselves, were the show stoppers of the event, while the new BRS collection brilliantly showcased a more feminine touch with Smarter, Sleeker and Slimmer design.
Testing the hands of time, Ms. Sutherland and guests were invited down to the track to satisfy their need for speed in a ride in unbelievably fast Bell & Ross Radical race cars driven by professional drivers at speeds of over 240 km/hr—confirming Bell & Ross as number one on the finish line in the world of watches designed for professionals.
Bell & Ross is a success story in the Middle East and around the globe, represented in over 40 countries through a selective network of over 500 points of sale.
Vienna, Austria - 07 Novembre 2008
Bell & Ross exhibits at ViennatimeIn Vienna, the world's elite of horology is meeting to present the latest developments, focussing on horogical innovations of the genuine factories.
Thus, VIENNATIME has gained a reputation as one of the most important industrial fairs in the clock and watch industry, with some high grade masterpieces being first introduced in Vienna.
Every year, thousands of visitors appreciate this unique event – admission is free. During the VIENNATIME fair, the “watch of the year contest” takes place. Bell&Ross is participating in three categories with the following models: Sportive dynamics: BR02 chronograph Feminine luxury: BRS black ceramic diamond Complex mechanics: BR01 Instrument Tourbillon Phantom Every single visitor of VIENNATIME and every reader of the Austrian daily newspaper Die Presse, the initiator of the election, is a jury member and is able to vote. Furthermore, Bell&Ross is presenting the brands new models and is also launching the BRS line to a wide audience. In 2008, VIENNATIME also concentrates on the art of horology.
In addition to the watchmakers and engravors from well-established factories, the members of the Horological Academy of Independent Creators (AHCI) will be showing their skills. As VIENNATIME's utmost concern is to support Austria's junior watchmakers, students of the horological academies of Vienna and Karlstein respectively will present their creations in individual halls.
Portugal - 29 Ottobre 2008
Bell & Ross introduces its new collection on board a professional military ship, PortugalThe experience of being on board an active professional military ship gave the Portuguese journalists the opportunity to discover first hand the universe of Bell & Ross and the brand's most recent creations.
Genoa, Italy - 12 Ottobre 2008
Bell & Ross took part in the Genoa Boat Show in ItalyWater resistant to 1000 meters, legible in the dark of the deep, equipped with a decompression valve and an adjustable bezel, unidirectional, notched and calibrated at 60 minutes, the BR02 instrument is a diving watch perfectly adapted for professional use and which will seduce nautical and sea lovers.
Salzburg, Austria - 06 Giugno 2008
Hangar-7' s party / SalzburgThe occasion provided the chance for many devotees to discover the Bell & Ross universe through Hangar-7's planes and helicopters.
Paris, France - 06 Febbraio 2008
Bell & Ross partner of XXIIIrd edition of the International Automobile FestivalThe most prestigious car manufacturers gathered to unveil concept cars. Eminent personalities in the world of the automobiles, arts and media attended.
Among 12 "Grand Prizes", the "Jury Special Prize" was awarded.
Mr. Carlos A. Rosillo, C.E.O. of Bell & Ross had the honor of giving the "Jury Special Prize" to the Citroën brand for their performance in the categories of commercial and sport and quality of design. Jean-Pierre Ploué, Gilles Michel and Guy Fréquelin acted as representatives for Citroën.
For the first time in the history of the festival, the exhibition is open to the public through Sunday February 10th. The exhibition also presents an opportunity to discover the universe of Bell & Ross through the display of exclusive models.